Radio programmingContinued
other significant dayparts, 8-20
peak periods, 8-20
scheduling program material, 8-20
tactics, 8-24
weekly schedule, 8-24
Release of news to the media, 4-6
news advisory, 4-7
news release, 4-7
oral release, 4-8
visual release, 4-15
S
SATNET, 8-9
Screens, projection, 6-24
beaded, 6-26
high-gain aluminum, 6-25
lenticular, 6-26
matte, 6-26
rear-projection, 6-26
Shipboard public affairs office management, 1-41
civilian embarkation, 1-44
commissioning, 142
decommissioning, 1-43
financial management, 1-47
homecomings, 1-43
manning, 1-42
SECNAV Guest Cruise, 1-45
tours, 1-46
typical office arrangement, 1-41
Special events, 5-15
targeting the audience, 5-16
types, 5-15
Special events planning, 5-17
checklist, 5-19
evaluation, 5-19
executing the plan, 5-18
Special events planningsContinued
facilities, 5-18
objectives, 5-17
procedures, 5-18
reports, 5-19
Special events policy, 5-17
Speech classifications, 6-2
to actuate, 6-3
to convince, 6-3
to entertain, 6-3
to inform, 6-3
to introduce, 6-4
to secure goodwill, 6-2
to stimulate, 6-3
Speech delivery methods, 6-4
extemporaneous, 6-5
impromptu, 6-4
manuscript, 6-5
memorization, 6-5
Speech explanation, 6-10
main points, 6-10
phrasing, 6-11
Speech introduction, 6-7
attention step, 6-7
humor, 6-7
interesting illustration, 6-7
limited objective, 6-8
motivation, 6-9
quotation, 6-7
rhetorical questions, 6-8
striking facts or statistics, 6-8
visual device, 6-8
Speech preparation, 6-1
accepting the right speaking engagement, 6-1
assessing the location, 6-2
assessing the occasion, 6-2
choosing and researching the topic, 6-1
INDEX-6