Armed Forces Radio and Television Service (AFRTS)
Program Materials, DoD Directive 5120.20-R,
Appendix F, Department of Defense, Washington,
D.C., January 1991
Cutlip, Scott M., Allen H. Center, and Glen M. Broom,
Effective Public Relations (Sixth Edition),
Prentice-Hall, Inc., Englewood Cliffs, N.J., 1985.
Metzler, Ken, Creative interviewing (Second Edition),
Prentice-Hall, Inc., Englewood Cliffs, N.J., 1989.
Navy Public Affairs Policy and Regulations,
SECNAVINST 5720.44A, Chapter 2, “Internal
Information,” Office of the Secretary of the Navy,
Washington, D.C., June 1987,
Prepare a Master Radio Program Schedule, TEC
Lesson 570-214-1060-A, Office of the Chief of
Public Affairs, Department of the Army,
Washington, D.C., March 1987.
Prepare a Master Television Program Schedule, TEC
Lesson 570-214-1061-A, Office of the Chief of
Public Affairs, Department of the Army,
Washington, D.C., March 1987.
Shook, Frederick, Television Field Production and
Reporting, Long man, Inc., White Plains, N.Y.,
1989.
Wurtzel, Alan, and Stephen R. Acker, Television
Production (Third Edition), McGraw-Hill
Publishing Company, New York N.Y., 1989.
Yoakam, Richard D., and Charles F. Cremer, ENG:
Television News and the New Technology (Second
Edition), Random House, Inc., New York, N.Y.,
1985.
Chapter 9
Conduct an AFRTS Audience Survey, TEC Lesson
570-214-1064-A, Office of the Chief of Public
Affairs, Department of the Army, Washington,
D.C., June 1986.
Cutlip, Scott M., Allen H. Center, and Glen M. Broom,
Effective Public Relations (Sixth Edition),
Prentice-Hall, Inc., Englewood Cliffs, N.J., 1985.
Hennessy, Bernard, Public Opinion (Fourth Edition),
Brooks/Cole Publishing Company, Monterey,
Calif., 1981.
Zisk, Betty H., Political Research, A Methodological
Sampler, D.C. Heath and Company, Lexington,
Mass., 1981.
AVIII-3
