3–17.
3–18.
3-19.
3-20.
3-21.
A. Magazine aimed at skilled
laborers in a particular field
and addressing the work performed
in that field is listed with which
of the following publications?
1.
Technical journals
2.
Trade journals
3.
Professional journals
4.
Special interest publications
Publications produced by a
particular business for its
employees, its customers or its
stockholders are known as what
category of publication?
1.
Business journals
2.
Trade journals
3.
House organs
4.
Service-oriented magazines
A company publication designed to
inspire and motivate the workers
of a business is known as what
category of publication?
1.
Trade journal
2.
Business journal
3.
Employee magazine
4.
Sales magazine
What type of house organ is
designed to maintain an open
channel of communication between
a manufacturer and an independent
dealer?
1.
Sales magazine
2.
Dealer magazine
3.
Stockholder magazine
4.
Technical service magazine
Ship and station newspapers
produced by Navy journalists
most closely resemble what type
of company publications?
1.
Employee magazines
2.
Customer magazines
3.
Sales magazines
4.
Technical service magazines
3-22.
Service-oriented magazines may be
compared with publications in which
of the following categories?
1.
General interest
2.
Special interest
3.
Sales magazines
4.
House organs
3-23.
Service-oriented magazines include
which of the following categories?
1.
Internal magazines
2.
Trade journals
3.
Technical service magazines
4.
Business journals
3-24.
Internal magazines include which
of the following publications?
1.
Magazines produced by
individual naval commands
2.
Magazines produced by the
Department of Defense
3.
Magazines produced by the
Department of the Navy
4.
All of the above
3-25.
All Hands differs from Sea Power
in which of the following ways?
1.
Its primary audience is Navy
personnel
2.
Its method of financing
3.
Its availability to civilians
4.
It carries articles by Navy
journalists
3-26.
Commercial enterprise magazines are
categorized with which of the
following types of publications?
1.
Trade journals
2.
General interest publications
3.
Special interest publications
4.
Employee magazines
3-27.
Which of the following terms
identifies a story before it
is published by a magazine?
1.
An article
2.
A feature
3.
A creation
4.
A manuscript
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