implementing, on a CHINFO  Speakers follows: local  level,  the  functions  of  the Support  Division  which  are  as l l l l To  broaden  the  scope  of  platform  appearances  by Navy  speakers  to  include  all  segments  of American   society To  secure  qualified  Navy  speakers  for appropriate  gatherings To  provide  (upon  request)  in-depth  reference material  and  previously  delivered  speeches concerning primary naval subjects To  provide  guidance  on  speech  security  and policy reviews Local  speakers  bureaus  are  usually  part  of  the community relations section of a public affairs office. These bureaus offer one of the best and most direct means  of  reaching  the  public  and  keeping  them informed of various Navy activities. All public affairs offices  are  encouraged  to  establish  and  maintain  a speakers  bureau.  Other  large  commands,  and  some allied naval commands, such as SACLANT, operate some type of formal speakers program. In its simplest form, a speakers bureau is nothing more than a list of speakers who talk on a variety of subjects. To be a truly effective tool in enhancing the goals  of  a  well-planned  community  relations  program, however, a speakers bureau demands much more. It demands,  for  example,  detailed  planning  and organization. If you establish and operate a speakers bureau,  you  should  follow  certain  guidelines,  as  listed below: l l l l l l l l Prepare   a   good   speakers   bureau   planning directive. Develop  and  maintain  a  roster  of  volunteer speakers. Prepare speakers’ folders. Develop  a  civic  organization  file. Develop  a  speakers  bureau  reference  library  file. Maintain  an  organized  file  on  all  incoming  and outgoing correspondence relating to the bureau’s operation. Advertise  the  bureau. Evaluate  all  speaker  requests. . Be prepared to assist the speaker(s) in any way possible. . Evaluate the speaking engagement. ESTABLISHING A DIRECTIVE When preparing your planning directive to establish standing  operating  procedures  for  a  speakers  bureau, you  should  thoroughly  investigate  all  policy,  guidance and  restrictions,  if  any,  of  higher  authority.  You  must comply with the provisions of  PA Regs. You can get help regarding the writing, scheduling and handling of speaker requests from the CHINFO Speakers   Support   Division.   Invaluable   reference sources  available  from  this  division  are  the  Navy  Fact File  (NAVSO  P-3002),  a  collection  of  unclassified information on a variety of Navy subjects, and  Navy Talking   Points,   a   compilation   of   authoritative information on important Navy issues. Other sources are as follows: l l l l l l Annual Posture Statement  by the SECNAV and CNO (available in March annually, following congressional   testimony) The Almanac of Sea Power  (published  annually in April by the Navy League of the United States) National Security Strategy of the United States (The White House, January 1988) Bartlett’s Familiar Quotations, John Bartlett Dictionary of Military and Naval Quotations, Robert  DebHeinl,  Jr.  (U.S.  Naval  Institute  Press) The Great Thoughts, compiled  by  George  Seldes After a thorough study of the previously mentioned references,  determine  local  command  policy,  guidance and  restrictions,  if  any,  for  the  speakers  bureau.  This support should be reflected in your planning directive in the paragraph on “policy.” Other essentials that must be published in the bureau plan areas follows: l l l Responsibilities (include what the public affairs office will do to assist speakers, what the speaker must do, and what other agencies are responsible for). Restrictions, if applicable (may be included as part  of  the  “command  policy”  paragraph). Specific details on the operation of the bureau (explain clearly the sequence of events in an 6-29