lllCasket preparation before family, media orpublic viewing. Caskets being moved bycommercial aircraft are normally placed in aprotective shipping container made of heavycardboard or similar material (with a wood orparticleboard bottom) by the Navy-contractedmortuary. This outer protective material must beremoved before family, media or public viewing.Not doing so will result in media photos of acrated casket being taken out of an airplane,creating an image of a fallen shipmate cominghome in a “cardboard box.” With the assistanceof the CACO, determine who is removing theouter material and when, who is draping thecasket, and so forth.Family member presence at the arrival of theremains. If family members are going to bepresent when the remains arrive, what is theprocedure to escort them to the arrival site?Support personnel. Where will the honor guardbe positioned before and after arrival? Is there aspecial provision to expedite getting the escortoff the arriving aircraft and down to the honorssite?Be ready to give recommendations to the CACO onanticipated media interest and interaction and the churchand graveside services so the family can be briefed,consulted and appropriate actions taken. One of the firststeps is making an advance visit to the church, funeralhome and cemetery. Some items to ask about during theadvance visit include the following:lInside. What is the church’s policy on mediacoverage of services and the recommendedmedia location?.Outside. Where can the media be positioned toget arrival and departure photos of the remains,family and mourners with minimum disruption?What time will the remains arrive at the church?What is the route to the cemetery and how longwill it take? What is the approximate start andend time of the graveside service?. Where is the burial site? Once the site isidentified, select an adjacent location relative tothe sun at a distance favorable for mediacoverage. Rope off the area in advance. Considerparking areas and entrance/exit locations for themedia and PAO escorts.Although these guidelines are based on a specificscenario, they can be easily modified to fit yourindividual needs. For more detailed information, consultNAVMILPERSCOMINST 1770 (series).NAVY FAMILY SUPPORTBefore a disaster strikes, the PAO should meet withall command family groups to be sure they understandthe organization of the command and the ways they canobtain information in a crisis. Commands may use“telephone trees” and liaison with the ombudsman toensure a timely and accurate internal information flow.It will also assist Navy families in dealing with theintrusions into their privacy by the news media. Theombudsman network should include the following:llllSponsor’s unitFamily Service CenterUnit’s type commanderLocal PAODuring a disaster, the PAO or senior journalistchannels accurate information through the chain ofcommand to the families as quickly as possible, usingthe ombudsman network previously described. It is arace to inform the families before the media does. Themedia may report highly inaccurate information in acrisis, so it is better that the families learn about itthrough their telephone network or even in speciallycalled meetings.You and the PAO may also use the external mediato inform your internal audience during a crisis. Forexample, the establishment of a special information “hotline” at the CIB or Family Service Center can bereported by the news media to assure wide distributionto dependents and other family members. When there isan accident involving casualties, the Bureau of NavalPersonnel Emergency Communications Center (ECC)at the Navy Annex in Arlington, Viginia, contacts newsnetworks to request they publicize their emergency hotline numbers. Obtain these numbers from BUPERS andrelease them to the local media as well.NAVY FAMILIES AND THE MEDIAThe Navy’s policy is to protect the privacy of itspersonnel and family members, especially in times ofcrisis. While it is the right of every American to talk tothe news media if they desire, Navy family membersshould never feel pressured into giving an interview. Ifa Navy family member is contemplating a mediainterview, the PAO and senior journalist should offeradvice and help before a final decision is made.2-31
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