4–42.
Which of the following statements
best describes the effect of the
news media on the American public?
1.
The news media “war of words”
eventually leads to civil
turmoil
2.
The thought process of the
public is influenced, in large
part, by what is being said in
the news media
3.
The off-duty activities of
media employees have a profound
effect on the youth of America
4.
The day–to-day actions of the
news media are often viewed
with contempt by the American
public
A.
Magazine
B.
Newspaper
C.
Television
D.
News service
E.
Radio
F.
Syndicates
Figure 1
IN ANSWERING QUESTIONS 4-43 THROUGH 4-50,
SELECT THE NEWS MEDIUM IN FIGURE 1 THAT
FITS THE DESCRIPTION USED AS THE QUESTION.
RESPONSES IN FIGURE 1 MAY BE USED MORE
THAN ONCE.
4-43.
The oldest form of mass
communication
1. B
2. C
3. D
4. F
4-44.
Among its advantages are variety,
mobility and immediacy:
1. A
2. D
3. E
4. F
4-45.
Provides in-depth stories that
amplify wire service spot-news
stories:
1. B
2. C
3. D
4. F
4-46.
Usually grouped as consumer, news
or internal/promotional:
1. A
2. B
3. C
4. F
4-47.
Provides the mass media with
coverage they cannot afford to get
by any other means:
1. A
2. C
3. D
4. E
4-48.
The newest and most powerful of the
mass communications media:
1. C
2. D
3. E
4. F
4-49.
Offers coverage in greater depth
than broadcast or pictorial media:
1. A
2. B
3. D
4. E
4-50.
An informal, intimate and timely
medium:
1. A
2. B
3. E
4. F
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