4-35.
Because reporters in the CIB share
the same information, personal,
one-on-one interviews should be
arranged when requested to allow
more complete, credible and varied
reporting.
1.
True
2.
False
4-36.
What should be the main goal of
news releases produced by CIB staff
members?
1.
To complement the stories
produced by the news media
2.
To provide a hard-sell pitch
for the Navy
3.
To compete directly with news
media stories
4.
To tell the story from the
media’s point of view
4-37.
Navy produced photographs available
for media use should be in which of
the following formats?
1.
5 by 7 and 8 by 10 inches
2.
4 by 5 and 8 by 10 inches
3.
8 by 10 and 11 by 14 inches
4.
5 by
7 and 4 by 5 inches
4-38.
What is the preferred location for
the videotape platform in the CIB
conference room?
1.
The immediate left of the
lectern
2.
The immediate right of the
lectern
3.
At the rear of the conference
room
4.
In the middle of the conference
room
4-39.
Which of the following methods is
recommended when you write the CIB
after-action report?
1.
Conduct an in-depth interview
with the CO and get his
impressions
2.
Follow the guidance in PA Regs,
appendix C
3.
Review and evaluate each
section of the CIB
establishment plan
4.
Schedule a training session and
evaluate the CIB with your
staff
4-40.
The job of communicating the Navy’s
message to the public is demanding
because of which of the following
trends?
1.
Fewer Americans have had
firsthand military experience
than in previous years
2.
More Americans are illiterate
than ever before
3.
Fewer Americans are in tune
with the mass media than in the
1960s
4.
More Americans harbor
antimilitary sentiments than
ever before
4-41.
The senior journalist and PAO can
educate the new generation of
reporters and the public in which
of the following ways?
1.
By learning to communicate more
effectively
2.
By opening a dialogue with the
news media
3.
Both 1 and 2 above
4.
By communicating more
effectively with the internal
audience
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