2-10. Which of the following charac- teristics  applies  to  a  well-written lead  for  a  feature  story? 1. It  contains  either  a  question or  a  quotation 2. It  always  consists  of  more than  one  paragraph 3. It  always  corresponds  to the prominence and proximity of the subject 4. It  is  appropriate  for  the subject  and  immediately  arouses the reader’s interest 2-11. To develop a good feature story on equipment, the journalist should use what technique? 1. Stress  the  ease  of  maintenance of the equipment 2. Emphasize the complexity of the  equipment 3. Create human interest by stressing  the  people  involved with the equipment 4. Stress the man-hours saved by the use of the equipment 2–12. In  a  feature  story,  quotations should be used for what reason? 1. Because  they  provide  variety and  add  authenticity 2. Because  they  add  color 3. Because  they  are  required  when writing about controversial subjects 2-13. Which of the following suggestions for writing the body of feature stories will NOT increase reader interest? 1. Using  a  variety  of  sentence lengths 2. Comparing  scientific  concepts and technology to objects with which the reader is familiar 3. Translating technical terms into  lay  language 4. Avoiding  figures  of  speech, such as comparisons and analogies 2-14. For  writing  feature  stories,  you should  use  which  of  the  following literary  techniques  when  dealing with numbers? 1. Avoid numbers if possible 2. Use comparisons to make the numbers meaningful 3. Use generalizations instead of  exact  numbers 4. Include exact numbers whenever possible 2-15. Which of the following training materials is the best for aspiring feature   writers? 1. Books and training manuals 2. Published  feature  material from  other  writers 3. Their own stories and experience 2-16. The conclusion plays what part in the structure of a good feature story? 1. It can be readily cut from the story 2. It sums up or highlights the  story 3. It  restates  the  material in the lead 4. It  includes  the  bridge 2-17. The personality feature differs from other feature stories in what respect? 1. It  usually  pertains  to  only one  person 2. It  arouses  the  reader’s interest 3. It  usually  requires  keen, inquisitive  faculty  for observation 4. It requires the imagination and curiosity of the writer 9