7-39.
You should draft a CE newspaper
contract using which of the
following publications?
1.
NAVPUBINST 5720 series
2.
PA Reqs
3.
NAVPUBINST 5600.4 series
4.
Both 2 and 3 above
7–40.
In a CE newspaper selection
committee, the senior JO usually
serves in which of the following
capacities?
1.
Technical advisor
2.
Voting member
3.
Committee chair
4.
Both 2 and 3 above
7-41.
A CE newspaper contract must be
rebid after a total of how many
years?
1.
Five
2.
Six
3.
Three
4.
Four
7-42.
What is normally the minimum copy
to reader ratio in a CE newspaper
contract?
1.
1:5
2.
1:6
3.
1:7
4.
1:8
7-43.
The maximum number of pages per
issue in a CE newspaper depends
largely on which of the following
factors?
1.
The amount of advertising sold
and the availability of
editorial copy
2. The frequency of publication
and the availability of
advertising sold
3.
The location of the editorial
sources and the availability of
production facilities
4.
The amount of advertising sold
and the availability of
production facilities.
7-44.
When, if ever, should the name of a
CE newspaper be registered as a
trade name by the publisher?
1.
When the total circulation of
the newspaper exceeds 10,000
2. When the total advertising
space of the newspaper is less
than 30 percent
3.
When the command accepts a
minimum lump-sum payment of
,000 from the publisher
4.
Never
7-45.
The total amount of commercial
advertising in a CE newspaper may
NOT exceed what percentage of the
total newspaper?
1.
40
2.
50
3.
60
4.
70
7–46.
In a typical CE newspaper contract,
what individual is responsible for
distribution?
1.
PAO
2.
CE newspaper publisher
3.
MWR officer
4.
Transporation officer
7-47.
To determine whether a prospective
publisher is reputable, you should
gather data from which of the
following sources?
1.
Current or former clients of
the publisher
2.
Better Business Bureau
3.
Chamber of Commerce
4.
All of the above
7-48.
The CE newspaper publisher normally
pays for and provides the Navy
editorial staff with which of the
following materials?
1.
Computers
2.
Floppy disks
3.
Printer ribbons
4.
Paper
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